Ultima Mobility, key player in french reindustrialization, is a Lyon-based startup, created in 2021 by three mobility enthusiasts. Our goal is to produce innovative, customer-centric and eco-responsible mobility
solutions in France.
At ULTIMA Mobility, we believe in the transition to active mobility and want to make this experience simple, enjoyable and scalable, adapted to the current and changing needs of our customers.
Our goal ? Make your life easier and turn your journeys into exciting adventures. All this, while allowing you to ride a Made in France bike, embodying French passion and know-how ! Discover the first range of "Origine France Garantie" bikes.
Our story
1992–2020 : From the lecture halls of INSA Rouen to the world of mobility
The story of Ultima Mobility began in 1992, when Jérôme Mortal and Brice Epailly met at INSA Rouen. The two shared a passion for bikes and mobility, and after their studies, they decided to join forces. Brice turned to bicycles and founded the CAMINADE brand of custom-made titanium bicycles, while Jérôme turned to the automotive industry, working first on the production of Formula 1 engines for Renault Sport, then on the group's sedans and single-seaters. His career then evolved into new electric mobility, developing the E-Pace for Jaguar, then electric motors for the Ami one with Valeo, and finally the automatic gearbox motor for electric bikes, again with Valeo.
November 2021 - The birth of ULTIMA Mobility project
In November 2021, Brice and Jérôme met up and set themselves a bold challenge. They would use their respective areas of expertise to manufacture new, innovative mobility solutions in France, using a short supply chain model, adapted to the current and changing needs of users.The foundations for the ULTIMA Mobility project have been set, now all that remains is to create !
2021-2022 - The Multipath, more than just an electric bike
ULTIMA Mobility's first product will be launched in 2022. The basic idea is to take all the obstacles to sustainable mobility and remove them through innovative solutions that simplify use. All this while manufacturing the bicycle in France with local partners. The Multipath range of bicycles was born from these specifications.
November 2022 - Commercial launch of Multipath
In November 2022, Multipath was launched commercially. The launch was well received by retailers, who can now test Multipath in 96 stores in France, Belgium, Switzerland and Finland.
May 2023 - The first range of electric bikes certified "Origine France Garantie"
In the interests of transparency towards our customers, and in response to the widespread problem of ‘franco-washing’ in the bicycle industry, Ultima Mobility has obtained the Origine France Garantie label for its entire range of bicycles. This is a first in the world of electric bikes in France. This certification guarantees our customers that our bikes are indeed produced in France. This in-depth study with AFNOR has enabled us to certify that 90% of the value of our bikes is produced in France (and 98% in Europe !).
PEOPLE WHO MAKE IT POSSIBLE
